Importance of Self Love as a Business Owner

Faiza Neshika Athman
4 min readApr 10, 2020

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How is self-love fit into the business world?The world is so fast-paced that having academics qualifications are not enough. There is a need to have that extra edge in order to succeed in the business world.

When you have self-love, you end up being confident in all the projects you’re involved whether it is playing football or launching a business.

What is self-love? It is the caring for oneself through, emotional connection, being loyal to yourself and approval before any evaluation based on achievements and success.

Self-love goes hand in hand with self-esteem. Self-esteem is based on how we value ourselves. Remember, self-love comes before self-esteem and which results in boosting self-confidence.

Why is self-confidence important? It’s very significant because it means knowing your self-worth and believing others will see the worth of your services too.

When you have no confidence, a business owner may become desperate and reach out to everyone and anyone resulting to the following; keeping their prices and fees below market value or they are waiting for everything to be perfect before increasing their prices.

Know Your Worth

However, being confident means, you know and understand the value of the products or services you offer.

You effectively brand yourself to fit the intended target market by advertising which then results to increase your sales and increase your income.

Customers buy products or services from business owners who know the worth of their products or services and sell to their targeted market.

Be Assertive

Business owners understand clearly that with confidence they will be able to close more deals, increase their clientele in the market, they know the value of their services or products and be in a position to charge higher rates.

They understand the bottom line, confidence is the result of being consistent, taking action, taking risks and not being afraid to set the bar higher in the area you specialize in the market.

Learn New Skills

In addition, business owners will invest their time and money to educate themselves to become effective leaders.

They will learn marketing, leadership skills, listening skills, developing executive presence and effective communication skills.

This will lead to developing a personal executive brand so you are look upon as assertive and innovative.

Develop Action Plan

Why have an action plan? They know and understand, in order to successful deal with clients, there is a need to plan strategies, executive policies, and make unanimous decisions that will be beneficial to business success.

This will improve their brand visibility to their customers, encouraging people to trust and value their opinions and not being afraid to rely on their judgment.

Never Give Up

The majority of owners who are confident with the service or products, understand not to take to heart when faced with rejection.

They learn from it and re-strategies to deliver better products or services to their clientele.

Bottom line, owning and running a successful business takes grit and sweat. It requires a belief in yourself, the vision, business plan and proper execution of the branding and marketing.

The secret ingredient that will make the soup delicious is self-love. This will help to have the confidence, belief in the dream and execute action plan that will actualize the idea into a reality.

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Faiza Neshika Athman
Faiza Neshika Athman

Written by Faiza Neshika Athman

Writing about Life, Self Improvement &Success. All about sharing, educating and inspiring to make world a better place. Connect with me:faizaathman12@gmail.com

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